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ZIM Accelerates Global Rollout of Smart Containers with Hoopo’s Advanced Fleet Intelligence Solutions
November 12, 2024

Hoopo’s all-in-one device streamlines deployment and increases carriers accurate tracking visibility. 

ZIM Integrated Shipping Services Ltd. (NYSE: ZIM) announced today that it is accelerating the global deployment of smart containers, advancing visibility and transparency through the integration of Hoopo’s innovative hoopoSense Solar trackers.

As customer demand for accurate, real-time visibility throughout the supply chain continues to rise, ZIM is meeting industry needs by providing its customers with the highest levels of data accuracy and reliability. ZIM’s smart container solution enables end-to-end tracking, including the inland leg, giving customers full transparency into their shipments and a more accurate ETA, even after the containers exit terminals or depots enroute to their final destinations.

The hoopoSense Solar tracker sets a new industry standard with its advanced power efficiency, boasting a battery life of over 12 years, sufficient to last a container’s entire lifecycle. This eliminates the need for costly replacements. Each tracker delivers precise location data and features a unique, industry-first built-in door-opening detection system with 99% accuracy, enhancing cargo security by monitoring unauthorized access throughout the container’s journey. Additionally, the tracker meets ATEX-1 standards for secure products, making it suitable for LNG vessels and diverse marine environments.

Unlike traditional trackers that require additional door sensors, draining battery power and increasing device and installation costs, Hoopo’s all-in-one tracker enables rapid rollout and reduces the risk of future malfunctions linked to add-on devices. This solution provides ZIM and its customers with the market’s most reliable and cost-effective method. 

Ittay Hayut, CEO and Co-Founder of Hoopo, added: “Our advanced door-opening detection system represents a significant breakthrough. This Hoopo proprietary solution integrates multiple sensors with sophisticated algorithms to achieve unmatched accuracy and reliability. Coupled with a unique solar panel and tracking technology, our devices offer a battery life of over 12 years—a game-changer for large-scale rollouts across shipping line fleets. This technology gives our customers a distinct competitive edge, providing secure, transparent, and dependable service while optimizing logistics operations."

As more shipping lines recognize the operational and financial benefits of smart containers, ZIM is setting the industry standard by integrating advanced telematics into its fleet. With real-time visibility and enhanced security, ZIM and Hoopo are ushering in a new era of smart, connected containers.

About ZIM

Founded in Israel in 1945, ZIM (NYSE: ZIM) is a leading global container liner shipping company with established operations in more than 90 countries serving approximately 33,000 customers in over 300 ports worldwide. ZIM leverages digital strategies and a commitment to ESG values to provide customers innovative seaborne transportation and logistics services and exceptional customer experience. ZIM's differentiated global-niche strategy, based on agile fleet management and deployment, covers major trade routes with a focus on select markets where the company holds competitive advantages. Additional information about ZIM is available at www.ZIM.com.

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