Full-Fleet Smart Container Deployment: The ZIM Strategy

ZIM chose to go all-in on smart containers to eliminate operational blind spots, improve fleet decisions, and build a long-term digital infrastructure that strengthens customer trust.
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Watch how ZIM and Hoopo are scaling a smarter container fleet worldwide.

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What full-fleet visibility enables

• Fewer unknowns across complex inland moves (rail/truck) and long journeys
• Improved planning and utilization through better stock strategy and fleet positioning
• Stronger customer confidence through data-backed accountability
• Reduced manual work and faster decision cycles‍
• Sustainability benefits through fewer redundant moves and smarter execution

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More than a device: operational rollout at global scale

Deploying thousands of smart containers requires global coordination, monitoring installation quality across sites, and responding quickly when challenges arise.

ZIM’s telematics leadership describes what it takes to run a rollout at scale - and why they needed a partner who works side-by-side.

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“This is not about tracking containers. It is about building long-term digital infrastructure.”
_{Oded Shachar, CTO & Head of ZIM Ventures}

“At this scale, you need more than a vendor,  you need a true partner.”
_{Liat Ulirl-Mirkin, Telematics Projects Manager}

“If we can reduce our stock buffer by only a few percent, the ROI becomes very clear.”
_{Gil Lehman, Director Logistics Division Manager}

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Ready to explore what full-fleet visibility could unlock for your fleet?