ZIM Integrated Shipping Services Chooses Hoopo to Revolutionize its Dry-Container Fleet With Solar-Powered Tracking.
Hoopo, a global leader in asset intelligence and tracking solutions, announced that its hoopoSense Solar, the flagship tracker with 12+ years of battery life, is poised to provide end-to-end visibility for ZIM’s dry-container fleet.
The hoopoSense Solar trackers offer the longest battery life in the market, and present groundbreaking features that provide unrivaled visibility and traceability.
Phoenix, AZ, July 17th, 2025, Hoopo, a global leader in asset tracking and fleet intelligence solutions,
has been named a 2025 IoT Evolution Asset Tracking Award winner by IoT Evolution magazine for its groundbreaking product, the hoopoSense Titan.
Specifically designed for chassis fleet operators, hoopoSense Titan features an integrated radar-based container detection system that accurately identifies in real time whether a chassis is bare or loaded with a container. Combined with continuous bread crumblocation reporting, this solution enables operations teams to make faster, data-driven decisions across ports, yards, and intermodal corridors.
“The hoopoSense Titan reflects deep insight into the daily challenges of chassis fleet operators,” said Ittay Hayut, CEO of Hoopo. “Our team worked closely with our customers to ensure this tracker could withstand field realities, detect complex intermodal events, and integrate seamlessly into fleet workflows. This award reflects our commitment to solving operational blind spots on a global level.”
Built to last up to 10 years, the hoopoSense Titan is rugged, battery-operated, and connectivity-agnostic, leveraging GNSS, Wi-Fi sniffing, BLE, and cellular technologies for continuous, high-resolution location data, even in stacked or signal-constrained yards. The device integrates with Hoopo’s fleet intelligence platform, which applies a machine learning–powered rule engine to automatically classify events such as container mounting, gate in/out transitions, cross-border movements, and idle durations.
“It is my pleasure to recognize Hoopo with an IoT Evolution Asset Tracking Award for its continued innovation,” said Carl Ford, Community Developer, IoT Evolution World. “As aleader in this rapidly evolving industry, I look forward to seeing Hoopo's future successes.”
With the hoopoSense Titan, Hoopo is setting a new standard for unpowered asset visibility, combining rugged, precision-engineered hardware with intelligent software to deliver reliable data where it matters most. As the intermodal industry continues to digitize, Hoopo remains committed to equipping logistics leaders with the tools they need to operate smarter, faster, and more efficiently, at scale.